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New Research Reveals Why Your Brain Loves Those Upright Selfies

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Behind the Face: How One Man’s Tilted Perspective Changes Everything We Know About Faces

We’ve all had that instant recognition when seeing someone we know straight-on. Flip that face, and suddenly, it becomes a puzzle. The story of Claudio, a man with a unique head orientation that rests nearly flipped between his shoulders, might hold answers.

Researchers studying him propose that our proficiency in recognizing upright faces might be rooted both in evolutionary development and personal exposure.

His extraordinary situation was spotlighted in the new study published in the journal iScience.

Brad Duchaine, a renowned psychologist from Dartmouth College and the lead author of the study, comments, “Nearly everyone has far more experience with upright faces and ancestors whose reproduction was influenced by their ability to process upright faces, so it’s not easy to pull apart the influence of experience and evolved mechanisms tailored for upright faces in typical participants,”

“However, because Claudio’s head orientation is reversed to most faces that he has looked at, he provides an opportunity to examine what happens when the faces viewed most often have a different orientation than the viewer’s face.”

It’s a well-accepted fact that rotating a face disrupts our ability to recognize it. The big debate? Whether this is due to evolutionary hardwiring in our brains or simply because we’re more accustomed to seeing faces right-side-up.

The team was eager to understand: Does Claudio’s unique viewpoint change his facial recognition capabilities? Their findings could shed light on the broader spectrum of how humans generally perceive faces.

Claudio’s face-recognition skills were put to the test in 2015 and again in 2019. Among these tests were “Thatcherized” faces—pictures with distorted features like the eyes and mouth. The average person typically excels at recognizing regular faces over these altered images when they’re upright. Interestingly, Claudio had a heightened accuracy in detecting these modified faces when compared to regular folks, but his performance in identifying normal faces was on par.

The team inferred from the results that the ease with which we identify upright faces stems from both evolutionary factors and our own experiences.

“Because Claudio appears to have had more experience with upright faces than upside-down faces and he has viewed faces from an upside-down vantage point, it is revealing that he does not do better with upright faces than inverted faces for face detection and face identity matching,” Duchaine observed.

“The absence of an advantage for the face orientation that he’s had more experience with suggests that our great sensitivity to upright faces results from both our greater experience with them and an evolved component that makes our visual system better tuned to upright faces than inverted faces.”

However, Claudio’s reactions took a twist when faced with Thatcherized images. He was notably better at identifying them when they were presented right-side-up. The reason? The team postulates that different visual processes might be at play for these specific images, each developing at its own pace.

As this research evolves, the team aims to delve deeper into the diverse facets of facial recognition, exploring aspects like emotion, age, gender, and even traits like trustworthiness.

They’re also keen to understand the neurological processes at work in Claudio’s mind during these tasks, hoping to uncover whether his unique perspective relies on the same mechanisms as everyone else.”

Image Credit: Shutterstock

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